// August 5th, 2008 // No Comments » // Home Business Systems
Robert T. Kiyosaki
I am sometimes asked, “Why do so few people make it to the top of their network marketing system?” Is a network marketing home business opportunity the right choice to create wealth?
The truth is, the top of the network marketing system is open to everyone-unlike traditional corporate systems, which allow only one person to reach the top of the company.The reason most people do not reach the top is simply because they quit too soon. So why would someone quit short of the top?
Most people join an network marketing home business only to make money. If they don’t make money in the first few months, they become discouraged and quit. But joining to make a few quick dollars is not the reason to get into network marketing home business model.
Two Essential Reasons to Join a Network Marketing Business
- Reason number one: is to help yourself.
- Reason number two: is to help others.
If you join for only one of these two reasons, then the system will not work for you.
Reason number one, means that you come to the network marketing home business primarily to change quadrants-to change from the E (Employee) or the S (Self-employed) quadrant to the B (Business owner) or I (Investor) quadrant.
This change is normally very difficult for most people because of money. The true E or S quadrant person will not work unless it is for money. This is also what causes people to not reach the top of the network marketing home business.
A B quadrant or I quadrant person will also work for money, but in a different way. The B quadrant person works to build or create an asset-in this case, a business system. The I quadrant person invests in the asset or the system.
The beauty of most network marketing systems is that you do not really make much money unless you help others leave the E and S quadrants and succeed in the B and I quadrants. If you focus on helping others make this shift, then you will be successful in the network marketing home business.
As a B or an I, sometimes you don’t get paid for years; this,a true E quadrant or S quadrant person will not do. It’s not part of their core values.Risk and delayed gratification disturb them emotionally. Delayed Gratification and Emotional Intelligence One of the beauties of network marketing is that it focuses on developing your emotional intelligence as well as your business skills.
Emotional intelligence is an entirely different matter from academic intelligence. In general, someone with high emotional intelligence will often do better than someone with high academic intelligence but low emotional intelligence.
This is why the educational system in a good network marketing home business is so important. It’s the emotional education or emotional intelligence aspect of their programs that I find so valuable for people.
People write me and tell me they loved my book, Rich Dad, Poor Dad, but many of them don’t get the most important point of the book: Lesson #1, “The rich don’t work for money.” Network marketing will allow you to build assets.
What Kind of Asset is a Network Marketing Business?
Remember, there are two reasons required to be successful in network marketing: to help yourself, and to help others. Reason number one means helping yourself get to the B side of the quadrant. What about reason number two the beauty of most network marketing systems is that you don’t really make much
money unless you help others leave the E and S quadrants and succeed in the B and I quadrants. If you focus on helping others make this shift, then you will be successful in the business.
The beauty of a network marketing home business is that your goal is to create assets, which are other B’s working under you-and their job is to create other B’s working under them.In traditional business, the focus is for the B to have only E’s and S’s working for them.
The traditional corporate system really is a pyramid, because there are a few B’s and I’s near the top, and more E’s and S’s at the base. A network marketing home business is a reverse pyramid: it’s primary focus is to bring up more and more B’s to the top.
One type of pyramid, the traditional type, has its base on the ground; the other type has its base in the air. It’s a pyramid that pulls you up instead of pushing you down. A network marketing home business gives everyone access to what used to be the domain only of the rich.
This passage is excerpted by from The Business School for People Who Like Helping People, by Robert T. Kiyosaki
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